op Rental Equipment Companies of 2014

　　

　　2014年北美地區頂尖設備租賃公司

　　

　　(第一部分)

　　

　　編者按，設備租賃注冊雜志成立于1957年，致力于為租賃行業提供可靠的地信息資源、行業新聞和市場項目。RER100主要對設備租賃注冊雜志的名義調研搜集北美地區租賃企業信息，根據企業的業務量列出前100名企業。由于該譯文篇幅很長,我們將分兩次登出。附表《2014年北美地區頂尖設備租賃公司排行榜》在明日登出，敬請關注。

　　

　　It was a strong growth year for the RER 100, not unexpected given the general improvement in the construction economy. Overall, the total rental volume of the RER 100 topped $17.7 billion and grew 15 percent compared to 2014. While the equipment rental industry is still fragmented in many ways, the 100 largest companies accounted for close to half of the industry’s volume.

　　

　　隨著經濟建設普遍提高，RER100取得長足發展也是意料之中。總體來說，RER100租賃總量高達177億美元，較2014年增長了15%。然而，設備租賃業發展仍不平衡，前100個最大租賃公司占行業總量的一半左右。

　　

　　Not every rental company increased its rental volume in 2014. Seven RER 100 companies reported rental volume decreases, although a few of those companies increased total revenues. But, the vast majority of RER 100 companies increased rental volume and some of the jumps were dramatic.

　　

　　2014年不是每個租賃公司的租賃業務量都取得了增長。RER100中有7家公司租賃業務量下降，盡管他們其中一些公司的總收益增加了。但是，絕大多數RER100的公司租賃業務量取得了發展，一些公司實現了戲劇式增長。

　　

　　Cooper Equipment Rental nearly doubled its rental volume, although acquisitions played a role. Leppo Group’s rental volume spiked more than 50 percent; Sims Crane & Equipment jumped more than 40 percent and seven companies had increases of more than 30 percent (Louisiana Rents, 4 Rivers Equipment, B&G Equipment & Supply, Illinois Truck & Equipment, F&M Mafco, Roland Machinery and Champion Rentals. More than a dozen others grew rental volume more than 20 percent and many others were in the high teens .

　　

　　庫珀設備租賃公司雖然并購對租賃業務量增長起到了助推作用，但是其租賃業務量翻了近一番。力寶集團租賃業務量飆升超過50%；西姆斯起重機與設備公司租賃業務量增長40%，7個公司租賃業務量增長超過30%（路易斯安那租賃公司、四河設備、B&G設備及供應公司、伊利諾斯卡車及設備公司、F&M Mafco、羅蘭機械、冠軍租賃）超過一打公司租賃業務量增長了20%，還有許多公司租賃業務量還在其發展初期。

　　

　　While projections look good for 2015, with strong optimism for the most part, there are some concerns ahead. Although low oil prices are a “net positive” for many rental companies, with lower operating costs outweighing whatever business is lost to the sector, many others draw significant portions of their revenues from the oil-and-gas market and will find that segment difficult to replace. Another concern is that many companies will continue to transfer assets into more traditional non-residential construction realms, creating a downward pressure on rental rates. With original equipment costs continuing to spiral upward as a result of Tier 4 and rental companies already finding it impossible to raise rental rates enough to compensate for those increased costs, more severe competition is not a welcome development.

　　

　　2015年租賃業前景樂觀，在大部分方面發展向好的情況下，也隱藏著危機。盡管低油價給許多租賃公司帶來“正能量”，該行業任何企業都追求低運營成本，但是許多企業的絕大部分收益都有賴于石油和天然氣市場，他們會發現這是難以取代的。另一個擔憂是，許多公司繼續將資產轉移到更傳統的非住宅建筑領域，這就給租賃費率帶來下行壓力。由于Tier 4標準致使原始設備成本繼續成螺旋式上升，租賃公司意識到租賃費率不能上漲到足以彌補上升的成本，更加激烈的競爭也是不討喜的發展趨勢。

　　

　　Nonetheless, 2014 was indeed a record-setting year for the RER 100 and most indications are that the next couple of years will continue the upward trend . Many rental companies laid the foundation for these successes a few years ago by improving operational efficiencies, streamlining and fine-tuning their business practices and methodologies, modernizing their software and professionalizing their business practices. They had to re-structure to survive the recession and the uncertain atmospheres that followed it. After downsizing fleets during the recession, most rental companies have shown remarkable discipline in replenishing their fleet as business returned. Rental companies appear determined to avoid past mistakes, to not become over-leveraged, to not over-invest, and to expand in a disciplined manner. And as typically occurs in an upswing, many rental companies are now growing their staffs, looking to train new personnel and again confronting the challenge of finding qualified drivers and mechanics.

　　

　　盡管如此，對于RER100來說2014年的確是租賃業里程碑的一年，而且多項數據指標顯示，未來幾年將繼續保持這一上升趨勢。幾年前許多租賃公司通過提高運營效率，精簡、調整業務流程和方法，實現軟件現代化和業務專業化，為現在取得的成功奠定了基礎。租賃公司要通過重組在經濟危機中生存，以及面對經濟危機隨之而來的不確定因素。經濟危機縮小經營范圍后，大多數租賃公司在業務需求增長，補充經營范圍是都表現出自律性。租賃公司決心避免先前犯過的錯誤，不過度消費，不過度投資，以自律的方式擴大經營。就像其他公司發展過程中都會經歷的一樣，許多租賃公司目前注重員工成長，培訓新人，再次戰勝尋找新的發展動力的挑戰，

　　

　　For the most part, the majority of RER 100 owners remain optimistic that the growth cycle will continue for at least the next couple of years. Non-residential construction markets are improving, multi-family housing is good and single-family may be picking up. Oil and gas is uncertain, but even there most rental company owners say their customers are busy and optimistic. Everybody knows business is cyclical, but for now the rental industry seems to be in the good arc of that cycle.

　　

　　大多數情況下，RER100的大多數業主仍樂觀地認為，此次行業發展周期至少在未來兩三年還會持續。非住宅建設市場在發展中，多戶型住宅市場發展良好，獨棟住宅市場可能回升。石油和天然氣市場發展前景不確定，但是即使有大多數租賃公司老板認為他們的客戶正入駐此市場并態度樂觀。每個人都知道業務是有周期性的，但是目前來說租賃業發展良好，正處于增長周期。

　　

　　資料來源：設備租賃注冊雜志

　　

　　翻譯：中國租賃聯盟、天津濱海融資租賃研究院 張媛

　　

　　編審：中國租賃聯盟、天津濱海融資租賃研究院 季健霞